now we will learn about the careers in
marketing is important to you to learn each role in marketing to have a broad
perspective and make better decisions let's begin chief marketing officer this person is
the leader of your corporate marketing team their purpose is to report to company executives and is
responsible for developing the marketing strategy ensuring that it is effective and that it aligns
with your business objectives marketing management their job is to implement the marketing strategy
defined by the cmo in their daily activities demand generation their responsibility is to
generate new business prospects usually called leads using a variety of marketing strategies
such as events and pay-per-click advertising content marketing people are actively looking for
solutions and you want to be the first on their list therefore this team creates and publish a
steady stream of new and compelling content using blog posts infographics videos ebooks and podcasts
developed specifically to capture the attention of customers and prospects digital marketing they are
responsible for the online marketing for example managing the website performing search engine
optimization developing and managing pay-per-click advertising and managing the social media presence
marketing operations nowadays marketing relies on a lot of technology and the marketing operations
specialist ensures that the right technology is in place and most importantly that the
marketing and sales teams can use it effectively marketing research they are responsible for
conducting research about customers competitors and the market with this information you can
improve your product and social media content marketing analytics their role helps the
company take advantage of all the data that is produced and stored about campaigns
and customers it is important that you know all the roles and careers that marketing has
so that when you launch your startup you know which freelancer to hire or if you want to do
it by yourself then you can be more efficient comment below what is your favorite role in
marketing don't forget to subscribe thank you
