GOOD MORNING TO YOU. >> Reporter: HEY, GOOD MORNING.
IM AT AN APPLE STORE.D MORNING. IM AT AN APPLE STORE.
THIS TIME TOMORROW, MANY OF THE THIS TIME TOMORROW, MANY OF THE DISPLAYS AROUND ME WILL INCLUDE
THE NEW iPHONE X.E WILL INCLUDE THE NEW iPHONE X.
IT IS A PHONE THAT WILL KNOW IT IS A PHONE THAT WILL KNOW MORE ABOUT YOU AND, ACCORDING TO MORE ABOUT YOU AND, ACCORDING TO APPLE, DO MORE FOR YOU THAN APPLE, DO MORE FOR YOU THAN PREVIOUS iPHONES.
PREVIOUS iPHONES. ITS RELEASE IS COMING AT A TIME
THE ENTIRE TECH INDUSTRY ISTIME THE ENTIRE TECH INDUSTRY IS
UNDER A NEW LEVEL OF SCRUTINY. UNDER A NEW LEVEL OF SCRUTINY. KEYTIVE EXECUTIVES FROM GOOGLE, KEYTIVE EXECUTIVES FROM GOOGLE, FACEBOOK AND TWITTER WERE ON FACEBOOK AND TWITTER WERE ON CAPITOL HILL, ADMITTING THEY CAPITOL HILL, ADMITTING THEY HASNT DONE ENOUGH TO PROTECT HASNT DONE ENOUGH TO PROTECT AMERICA FROM RUSSIAN MEDDLING IN AMERICA FROM RUSSIAN MEDDLING IN THE 2016 ELECTION. THE 2016 ELECTION. >> WE COULD HAVE BEEN MORE. >> WE COULD HAVE BEEN MORE. >> WE NEED TO DO MORE. >> WE NEED TO DO MORE. >> SAME IS TRUE. >> SAME IS TRUE. >> Reporter: I ASKED APPLE CEO >> Reporter: I ASKED APPLE CEO TIM COOK TO COMMENT ON THEIR TIM COOK TO COMMENT ON THEIR ROLE. ROLE. DO YOU THINK THE SOCIAL MEDIA DO YOU THINK THE SOCIAL MEDIA COMPANIES HAVE BEEN A LITTLE COMPANIES HAVE BEEN A LITTLE LATE TO ACKNOWLEDGE HOW THEY LATE TO ACKNOWLEDGE HOW THEY WERE USED BY THOSE WHO TRIED TO
INFLUENCE THE ELECTION,TRIED TO INFLUENCE THE ELECTION,
RUSSIANS? RUSSIANS? >> I DONT BELIEVE THE BIG ISSUE
ARE AS FROM FOREIGN GOVERNMENTS.
ARE AS FROM FOREIGN GOVERNMENTS.
THE KEY ISSUE, IN MY OPINION, IS THE KEY ISSUE, IN MY OPINION, IS
THAT THESE TOOLS THAT ARE MEANT THAT THESE TOOLS THAT ARE MEANT TO UNITE US ARE BEING USED TO
DIVIDE US.S ARE BEING USED TO DIVIDE US. >> Reporter: HIS COMMENTS COME >> Reporter: HIS COMMENTS COME AS APPLE IS ABOUT TO RELEASE THE
NEW iPHONE X, THAT INCLUDES ATHE NEW iPHONE X, THAT INCLUDES A
NEW FACIAL RECOGNITION ID NEW FACIAL RECOGNITION ID
FEATURE. FEATURE. SO THIS PHONE, IF THIS IS MY
PHONE, ITS LOOKING AT JUST MY M PHONE, ITS LOOKING AT JUST MY M
AGE AGE IMAGE? IMAGE? >> YOUR IMAGE AND DIFFERENT
CHARACTERISTICS OF YOUR FACE.
CHARACTERISTICS OF YOUR FACE.
AND YOUR FACE CAN CHANGE OVER AND YOUR FACE CAN CHANGE OVER
TIME. TIME. YOU MIGHT GROW A BEARD. YOU MIGHT GROW A BEARD. ITLL DETECT THAT. ITLL DETECT THAT. >> Reporter: YOU HAVE NURTURED A >> Reporter: YOU HAVE NURTURED A DEVICE THAT CAN UNLOCK MY HOME,
CAN TELL WHAT MY BLOOD PRESSURE CAN TELL WHAT MY BLOOD PRESSURE
IS, CAN TAKE A PICTURE OF MY IS, CAN TAKE A PICTURE OF MY
FACE. FACE. RAISES A LOT OF PRIVACY RAISES A LOT OF PRIVACY CONCERNS. CONCERNS. HOW DO YOU RESPOND TO THOSE? HOW DO YOU RESPOND TO THOSE? >> OUR REVIEW, IN THIS AREA AND
SO MANY OTHER AREAS, IS THATAND SO MANY OTHER AREAS, IS THAT
PRIVACY IS A REALLY KEY ISSUE OF PRIVACY IS A REALLY KEY ISSUE OF
OUR TIME. OUR TIME.
WITH THE THINGS THAT TECHNOLOGY WITH THE THINGS THAT TECHNOLOGY
CAN DO.
CAN DO. >> Reporter: YOU TOOK A STAND ON >> Reporter: YOU TOOK A STAND ON THAT, NOTABLY, AFTER THE SAN
BERNARDINO SHOOTING, IN TERMS OF BERNARDINO SHOOTING, IN TERMS OF
INFORMATION THE AUTHORITIES INFORMATION THE AUTHORITIES
WANTED TO GLEAN OFF THAT PHONE. WANTED TO GLEAN OFF THAT PHONE.
>> THE GOVERNMENT ASKED US — OR >> THE GOVERNMENT ASKED US — OR
DEMANDED THAT WE INVENT A NEW DEMANDED THAT WE INVENT A NEW
OPERATING SYSTEM WITHOUT OPERATING SYSTEM WITHOUT
SECURITY PARAMETERS IN IT THAT SECURITY PARAMETERS IN IT THAT
COULD ENABLE THEM TO UNLOCK NOT COULD ENABLE THEM TO UNLOCK NOT
JUST THAT PHONE, FRANKLY, BUT JUST THAT PHONE, FRANKLY, BUT
HUNDREDS OF MILLIONS OF PHONES.
HUNDREDS OF MILLIONS OF PHONES.
>> Reporter: MAKING THINGS >> Reporter: MAKING THINGS
BETTER IS PART OF WHAT APPLE BETTER IS PART OF WHAT APPLE
SEES AS ITS CORPORATE SEES AS ITS CORPORATE
CITIZENSHIP, INCLUDING CITIZENSHIP, INCLUDING
ADVOCATING FOR CODING IN ADVOCATING FOR CODING IN
SCHOOLS. SCHOOLS. >> I HONESTLY BELIEVE THAT
CODING SHOULD BE A REQUIREMENT CODING SHOULD BE A REQUIREMENT
IN ALL SCHOOLS. IN ALL SCHOOLS.
>> Reporter: AND TAKING A STAND >> Reporter: AND TAKING A STAND
ON ISSUES BEYOND TECHNOLOGY, ON ISSUES BEYOND TECHNOLOGY,
LIKE CLIMATE CHANGE AND LIKE CLIMATE CHANGE AND
IMMIGRATION D.R.E.A.M.ers. IMMIGRATION D.R.E.A.M.ers.
>> THESE FOLKS CAME TO THE U.S. >> THESE FOLKS CAME TO THE U.S.
WHEN THEY WERE CHILDREN.
WHEN THEY WERE CHILDREN.
WE FELT IT WAS VERY IMPORTANT WE FELT IT WAS VERY IMPORTANT
FOR US TO STAND UP FOR THEM. FOR US TO STAND UP FOR THEM.
YOU SHOULD STAND UP FOR PEOPLE YOU SHOULD STAND UP FOR PEOPLE
WITHOUT A VOICE. WITHOUT A VOICE.
>> Reporter: SOME HAVE RAISED >> Reporter: SOME HAVE RAISED
PROOIF VI PROOIF VI
PRIVACY CONCERNS WITH THE iPHONE PRIVACY CONCERNS WITH THE iPHONE
X. X. IT IS HAPPENING ON THE PHONE IT IS HAPPENING ON THE PHONE ITSELF. ITSELF. NOT BEING KEPT ON A SERVER NOT BEING KEPT ON A SERVER SOMEWHERE ELSE. SOMEWHERE ELSE. APPLE SAYS IT IS ALL HAPPENING APPLE SAYS IT IS ALL HAPPENING HERE IN THE DEVICE, WHICH GOES HERE IN THE DEVICE, WHICH GOES ON SALE TOMORROW. ON SALE TOMORROW. >> LESTER UP EARLY WITH A NEW >> LESTER UP EARLY WITH A NEW PHONE..