do you hide yourself away when showing up for
your business on social media you're spending a lot of time on canva creating cute graphics with
quotes on them you make sure to utilize photos of yourself as little as possible and you definitely
without a doubt will not show up on reels and hate doing things like facebook live you're
disappointed by how slowly your platforms are growing and you have no idea how to find followers
who will actually invest in your services you've probably turned to google for help
with hashtags or content creation and you're consistently overwhelmed by the thought that
nobody gives a crap about what you have to say you feel like you're giving it your all
but your all never feels good enough if this sounds familiar if that's
you this episode is 100 made for you welcome to the social media podcast
i'm your host mallory klum a digital marketing strategist and coach group fitness
instructor adhd thriver and the founder of the social media class my mission is
a simple one to help you redefine your relationship with social media marketing
and understand how to truly define success i want to kick today's episode off with a personal
story because for eight years i have worked full with non-profits and entrepreneurs to level up
their social media marketing earn millions and gain thousands of followers but i never placed
an emphasis on growing my own personal accounts so when i began a business in june of 2021
i essentially started with a blank canvas the largest following that i had was on tick
tock it was about 12k followers and i still have the account i still use it it's my main one
but what happened was as i was diagnosed with adhd in february of 2021 and i began sharing my
experiences and how i was learning that these little quirks that i was always told made me
weird were actually a result of my adhd and not necessarily having this weird obscure personality
so i did what i would tell my clients to do i started a strategy began a new instagram to focus
on and i researched content creators because honestly the best thing you can do is keep
up to date on what your competition is doing at one point i stumbled on the account of a
20-something-year-old girl who was promoting her social media course in a sports bra and her
yoga pants and i want to emphasize there's nothing wrong with this but it did hit hard because seeing
the positive comments reminded me of a post that i had previously made where i shared my journey as
a fitness instructor who is considered plus size because i'm 195 pounds i was made to feel less
than worthy for my seven certifications then i now hold ten one man asked if i understood and
then proceeded to explain to me calorie deficit another told me i inspired people by inspiring
them to go by little debbies i learned a long time ago to brush these kind of comments off but i
couldn't help imagine what they'd be if i had made the same video now i'm not going to tell you that
stepping into a new situation is easy it takes time and it takes building your confidence but
there is good news and that good news is that you are your own personal power and you are resilient
you are absolutely capable of rising to a brand new challenge and do you want to know how i know
that without even knowing who you are right now in this moment you did the number one thing that most
people can't find the courage to do you invested into yourself you said i am going to start a
business you laid it out and you started it most people don't do what you have done so to
begin i want to preface this by saying i hate saying it i did not want to write it but it
has to come out we have to talk about mindset because i have experienced two mental blocks
consistently when i am working with clients the first one is that they are way too old to show up
and have anybody care about what they have to say i'm sorry it's a load of crap i'm just gonna say
it if you truly felt that way you would not have established your business at any point people
need to hear you now here is the difference people need to hear you but you have to actively
find those people not everyone's going to want to hear you and i'll get a bit more into that
in point number two the second thing that i hear is if i can lose 20 more pounds i will
feel confident enough to show up on camera i always laugh when people say the camera adds
five pounds because i have been on television i have been on facebook lives i've been on
instagram reels and i'm here to tell you 155 pounds i have experienced going on camera
220 pounds i have experience going on camera both times i looked at myself and said holy crap
i look like a blob i was so negative with myself because that is what we do we will never be good
enough in our own minds unless we start owning our mindset and hearing those thoughts and turning
them into positive reactions to who we are instead of thinking i am too fat to do this i am too ugly
to do this i am too old to do this whatever you feel like number one you are not as bad as you
think you are number two tell yourself i have more courage than most people do in this world
and i have lived through the worst days of my life i can live through this one tiny moment it's not
the worst day of my life i have survived way worse number two i'm gonna tell it to you straight
stop being so critical of yourself because you are not so special that you're never gonna
make a mistake and i don't mean to sound like a butthead saying that but you have to realize that
even the most professional people in the world are making mistakes there was a tic tac reel today
that talked about going viral and the video that went viral had a grammatical error in it and this
girl has posted multiple reels that have gained very little traction so of course the one with the
typo in it was the one that went viral everything else was perfect none of those work and that's how
instagram works that's how facebook works that's how tick-tock works you can have the best idea
in the world and show up and for whatever reason that day it doesn't gain traction the next day
you could come on you can post something that is insignificant you don't feel like it's good enough
and it goes viral that's how the internet works you don't get to choose what takes off and what
doesn't what you do get to choose is the ability to release perfectionism and give yourself the
opportunity to show up to see what could happen and the last one the third one is one of the
most important things that i can convey to you i tell myself this one all the time you don't like
every single person in this world if you don't like every single person in this world how can you
expect every other person to like you you can't they won't there are going to be people who
leave hateful comments there are going to be people who lash out you have three options
when someone expresses a dislike for you especially on the internet delete them block them
i don't care remove them from your life ignore it and continue doing what you do because you are
your power or respond to it and respond to it and feed the fire with hatred because what happens
is when we respond to negative comments we feed a fire that is fueled by hatred that person lives
in their own unhappiness you're not gonna fix it they need more help than you can provide them do
not give them the time of day don't allow those people to be the reason you don't show up because
what's gonna happen when you're 90 years old you can either sit in that rocking chair and you
can look back at your life and you can say i did it i never left anything to chance i didn't
allow the stupid small insignificant things to hold me back and i thrived and i survived
and i learned what works and what doesn't or you can be that 90 year old woman sitting in the
rocking chair questioning what could have been either way you're going to get there
there's no way you're not going to get older you're not going to have experiences but how
you respond and how you show up is your power because you have the capacity to write your own
story before i say farewell and thank you for joining me i want to issue a challenge to you
and that is to go to my instagram account and find the reel on how you can make a reel in
under five minutes if you've never made one before i promise you you do not have to be a super
techie person to do this i will give you the steps i will give you the song i will give you the idea
all you have to do is create it and add your text i promise you you can absolutely do it you
can absolutely show up my username is mallory m-a-l-l-o-r-i-e-plum c-l-o-u-m that's at mallory
club just go on instagram find it and if you do rise to the challenge please tag me i want to
see and celebrate what you created because no matter how good do you think it is or how
bad you think it is the fact that you are showing up is amazing and that deserves to be
celebrated i want to thank you for listening to this episode of the social media podcast
i know that it was not my traditional kind of anti-algorithm talk but anti-algorithm is built
into there without having to say it if you're not registered for the social media class please
take a second to go to my website malloryclub.com and get yourself in we're launching in august
but right now when you enroll you get so many bonuses through the month of july that
it pays for itself tenfold i'm talking strategies canva templates support you please feel
free to message me on instagram email me if you're in the class i am happy to answer a question for
you my number one motto in life is that together we thrive together we can do this and inside the
social media class we are going to accomplish so much i'm going to help you create a strategy
you're gonna gain confidence but most importantly i will hold you accountable with daily
challenges and opportunities to win amazing prizes and you're gonna have fun enroll
today it's less than a hundred dollars for the entire month of august you get live classes you
get pre-recorded classes the whole shebang it's gonna be a good time until next time thank you
for joining and i hope you have a wonderful day do you hide yourself away when showing
